Vacant land does not sell the same way as homes.

The right buyer is often a hunter, outdoorsman, or recreational buyer and they are not always scrolling traditional real estate sites.

The Open Season Sportsman’s Expo attracts thousands of people who are actively interested in land for hunting, recreation, and long term investment. This puts your property in front of buyers who are already emotionally connected to land ownership.

Instead of hoping the right buyer finds your listing online, we take your property directly to them.

What is the Open Season Sportsman's Expo?

The Open Season Sportsman’s Expo is a premier hunting and outdoor show that brings together hunters, land buyers, outfitters, and outdoor enthusiasts from across the state and beyond.

Attendees come to discover hunting opportunities, outdoor gear, and land ownership options for recreation, hunting, and long term investment. Many attendees attend specifically to explore vacant land opportunities.

This creates a rare opportunity to showcase your property in front of a highly targeted audience that already values land ownership.

List your property with the right agent

Frequently Asked Questions

Is there an extra cost to be featured at the expo?

No. This is part of our strategic marketing approach for select vacant land listings.

Do I need to attend the expo?

What if my property does not sell immediately?

How soon does my property need to be listed?

What types of land qualify?

Agent | License ID: 89495-94

When it comes to residential and lakefront real estate in central Wisconsin, Jess Kayhart is the agent people call, and the one they call again.

With 7 years of dedicated real estate experience and over 400 closed transactions, Jess has built a reputation as one of the most knowledgeable and trusted agents in the Juneau County market. She specializes in residential properties and lakefront communities, with deep expertise in Castle Rock Lake and the surrounding area, a market she doesn't just sell, she lives in. A decade plus resident of the region, Jess raises her family here and is as rooted in this community as anyone you'll meet. She's deeply involved in the local community, supporting schools, churches, and events throughout the area, and that same care carries over into every client relationship.

Jess began her career a decade ago as an assistant to one of Juneau County's top producing agents. This foundation shaped her client first approach from day one. Today, she brings that same precision and dedication to every buyer and seller she works with, whether it's a first home in town, a lakefront retreat on Castle Rock, or a property that's been in the family for generations.

What sets Jess apart isn't just her market knowledge, it's how she shows up. Clients consistently describe her as responsive, creative, and genuinely invested in their outcome. She's known for going above and beyond, doing full FaceTime walkthroughs for out of town buyers, crawling through wooded lots to get the full picture, and keeping clients calm and grounded through even the most stressful transactions.

If you're buying or selling in central Wisconsin, especially on or near the lake, there's no one better positioned to guide you than Jess.

+1(608) 350-9478

104 W. State St., Mauston, WI, 53948

Meet Jess